Dear Calgary interior designers:

YOU DESERVE A
BRAND & WEBSITE AS

AS THE SPACES
YOU CREATE

Your work is thoughtful, layered, and deeply personal.
Your digital presence should feel the same.

Curator creates refined brand identities, custom websites, and complete end-to-end CRM systems for interior designers who want to be understood quickly, trusted deeply, and chosen by clients who are ready to invest.

beautiful

polished

striking

serene

distinctive

poised

elevated

refined

effortless

sophisticated

balanced

expressive

organic

timeless

INTERIOR DESIGN is a TRUST-BASED SERVICE

Before a prospective client books a consultation, they look for signals:

Taste

Process

Credibility

Clarity

Expertise

Fit

Conversely:

If your brand feels pieced together

If your website appears dated

If your visuals no longer reflect the level of work you are doing

The clients you work so hard to attract may hesitate before they ever reach out.

CURATOR specializes in developing

Marketing systems that nurture

relationships

From the first impression on your website to the ongoing systems that manage, strengthen, and grow your client relationships, we design every touchpoint to feel seamless, intentional, and aligned with your brand.

We shape every layer of your client experience with care and consistency. Beginning with a brand and website that clearly communicate who you are, what you offer, and why clients should trust you. From there, we build the digital infrastructure behind the scenes, including custom CRM systems, automated workflows, onboarding processes, client portals, and communication touch points that make each relationship easier to manage and more meaningful to maintain. The result is a connected ecosystem where your brand attracts the right people, your website converts them with confidence, and your systems support them through to project closure, including feedback and client gifting.

We shape every layer of your client experience with care and consistency. Beginning with a brand and website that clearly communicate who you are, what you offer, and why clients should trust you. From there, we build the digital infrastructure behind the scenes, including

Next >

custom CRM systems, automated workflows, onboarding processes, client portals, and communication touch points that make each relationship easier to manage and more meaningful to maintain. The result is a connected ecosystem where

Next >

< Prev

your brand attracts the right people, your website converts them with confidence, and your systems support them through to project closure, including feedback and client gifting.

< Prev

THE EXPERIENCE

The

EXPERIENCE

The Curator Experience is a thoughtful, guided design process created to help you move from early ideas to a clear, polished presence you are proud to share. Every step is designed to feel structured, collaborative, and purposeful. We listen closely, ask thoughtful questions, translate what we learn into strategic direction, and bring your project to life with refined, luxury design principles and intentional details.

01

We welcome you into a clear and supportive creative process.

Your experience begins with a thoughtful welcome that helps you feel grounded from the start. We outline what to expect, what we will need from you, and how the process will unfold, so you can move forward with clarity and confidence. This first step is designed to make the work feel calm, organized, and approachable. You will know where we are going, how we will communicate, and what role you will play as we begin shaping your brand, website, or broader client experience.

02

We help you uncover the heart of your business before we begin designing.

We take time to understand your business, your audience, your goals, and the vision behind your work. Through thoughtful questions, careful listening, and our Discovery Guides, we gather the details that make your brand distinct and meaningful. If your project does not include brand strategy or copywriting, our Discovery Guides help you clarify your voice, message, offers, audience, and priorities, so we can design from a place of insight, intention, and care.

03

We shape your ideas into a clear and purposeful direction.

Once we understand your goals, we develop a focused creative direction, including your positioning, messaging priorities, website structure, visual direction, and the larger experience you want your clients to have. For clients providing their own copy, our Craft Your Copy templates help you gather and organize your content before design begins. These resources provide a thoughtful structure, helping your message feel clear, complete, and easier to bring into the visual experience.

04

We bring your visual direction into a thoughtful creative concept.

Your strategy begins to take visual and verbal form through a clear creative concept. We explore the direction that best reflects your goals, your audience, and the feeling you want people to have when they encounter your brand. This step gives you something beautiful and meaningful to respond to. Rather than sorting through scattered ideas, you are guided toward a focused creative path that feels polished, purposeful, and true to your vision.

05

We create the brand, website, and collateral your business needs.

With the direction approved, we bring your project to life through refined design, structured feedback, and a cohesive sense of flow. Depending on your scope, this may include your brand identity, website, business cards, onboarding documents, proposal templates, lead magnets, CRM automations, or other marketing collateral. Every piece is created to feel consistent, elevated, and useful in the day-to-day life of your business, supporting how your clients move through your process.

06

We refine the work together through guided collaboration.

We walk you through the work with care, explaining the thinking behind key decisions and creating space for your perspective. Your feedback is welcomed and shaped through a clear process, so you feel involved without having to solve the any design challenges that you identify. This step strengthens the work, making it more personal and aligned. Together, we refine the details while keeping every decision rooted in strategy, clarity, and the audience you are trying to reach.

07

We prepare your project for a polished and confident launch.

As your brand, website, collateral, and client relationship management systems come together, we prepare everything for a smooth release. This may include final design polish, website testing, file preparation, launch guidance, training, or support with the materials you will use after the project is complete. This step helps you feel ready to share your work with confidence. You will have the pieces, direction, and practical next steps you need to move forward with clarity and pride.

08

We support you as your new brand experience begins to live in the world.

After launch, we help you carry your new brand, website, and supporting materials forward with confidence. This final step creates space for questions, refinements, handoff support, or guidance around how to use what we have created together. The afterglow is the moment where the work becomes part of your everyday business. You leave with a stronger presence, a clearer message, and a more polished experience to share with the people you are here to serve.

THE EXPERIENCE

01

We welcome you into a clear and supportive creative process.

Your experience begins with a thoughtful welcome that helps you feel grounded from the start. We outline what to expect, what we will need from you, and how the process will unfold, so you can move forward with clarity and confidence. This first step is designed to make the work feel calm, organized, and approachable. You will know where we are going, how we will communicate, and what role you will play as we begin shaping your brand, website, or broader client experience.

02

We help you uncover the heart of your business before we begin designing.

We take time to understand your business, your audience, your goals, and the vision behind your work. Through thoughtful questions, careful listening, and our Discovery Guides, we gather the details that make your brand distinct and meaningful. If your project does not include brand strategy or copywriting, our Discovery Guides help you clarify your voice, message, offers, audience, and priorities, so we can design from a place of insight, intention, and care.

03

We shape your ideas into a clear and purposeful direction.

Once we understand your goals, we develop a focused creative direction, including your positioning, messaging priorities, website structure, visual direction, and the larger experience you want your clients to have. For clients providing their own copy, our Craft Your Copy templates help you gather and organize your content before design begins. These resources provide a thoughtful structure, helping your message feel clear, complete, and easier to bring into the visual experience.

04

We bring your visual direction into a thoughtful creative concept.

Your strategy begins to take visual and verbal form through a clear creative concept. We explore the direction that best reflects your goals, your audience, and the feeling you want people to have when they encounter your brand. This step gives you something beautiful and meaningful to respond to. Rather than sorting through scattered ideas, you are guided toward a focused creative path that feels polished, purposeful, and true to your vision.

05

We create the brand, website, and collateral your business needs.

With the direction approved, we bring your project to life through refined design, structured feedback, and a cohesive sense of flow. Depending on your scope, this may include your brand identity, website, business cards, onboarding documents, proposal templates, lead magnets, CRM automations, or other marketing collateral. Every piece is created to feel consistent, elevated, and useful in the day-to-day life of your business, supporting how your clients move through your process.

06

We refine the work together through a guided collaboration.

We walk you through the work with care, explaining the thinking behind key decisions and creating space for your perspective. Your feedback is welcomed and shaped through a clear process, so you feel involved without having to solve the any design challenges that you identify. This step strengthens the work, making it more personal and aligned. Together, we refine the details while keeping every decision rooted in strategy, clarity, and the audience you are trying to reach.

07

We prepare your project for a polished and confident launch.

As your brand, website, collateral, and client relationship management systems come together, we prepare everything for a smooth release. This may include final design polish, website testing, file preparation, launch guidance, training, or support with the materials you will use after the project is complete. This step helps you feel ready to share your work with confidence. You will have the pieces, direction, and practical next steps you need to move forward with clarity and pride.

08

We support you as your new brand experience begins to live in the world.

After launch, we help you carry your new brand, website, and supporting materials forward with confidence. This final step creates space for questions, refinements, handoff support, or guidance around how to use what we have created together. The afterglow is the moment where the work becomes part of your everyday business. You leave with a stronger presence, a clearer message, and a more polished experience to share with the people you are here to serve.

Transparent Pricing

Strategic Marketing Analysis

Unlimited Design Revisions

Art Direction & Media Curation

Copy Editing

Weekly Executive Reports

Domain Configuration

Pre- & Post-Launch Testing

Launch Support

Maintenance Training

EVERY                     PROJECT INCLUDES

custom

Working with Curator Design & Marketing felt like a true partnership from start to finish.

The process was high-quality, iterative, and highly collaborative, with thoughtful responsiveness, and respectful guidance that led to better decisions and stronger end products. The final brand reflects my personality, goals, and vision perfectly and I was absolutely blown away when I saw the finished website. These assets gave me the confidence, clarity, and professional credibility I needed. Any business owner who wants their company represented in the best possible light would be making an excellent choice by working with Curator Design & Marketing.

The process was high-quality, iterative, and highly collaborative, with thoughtful responsiveness, and respectful guidance that led to better decisions and stronger end products. The final brand reflects my personality, goals, and vision perfectly and I was absolutely blown away when I saw the finished website. These assets gave me the confidence, clarity, and professional credibility I needed. Any business owner who wants their company represented in the best possible
light would be making an
excellent choice by working with Curator Design & Marketing.

- Luke -

The onboarding experience was magical.

Lauren created a playful space that invited me fully into my creativity, and I quickly learned that the unknown pieces were very welcome. Her communication and organization were exceptional, and I always felt supported throughout the process. The design process was like a beautiful waltz with a practiced partner — even though I stumbled along the way, Lauren expertly guided the dance and created a beautiful website. I cried when I saw my homepage, logo, brand colours, and fonts for the first time. It was an amazing experience to have my story reflected back to me through Lauren’s eyes and talent. The final result feels fluid, playful, and like an extension of my invitation to explore.

Lauren created a playful space that invited me fully into my creativity, and I quickly learned that the unknown pieces were very welcome. Her communication and organization were exceptional, and I always felt supported throughout the process. The design process was like a beautiful waltz with a practiced partner — even though I stumbled along the way, Lauren expertly guided the dance and created a beautiful website. I cried when I saw my homepage, logo, brand colours, and fonts for the first time. It was an amazing experience to have my story reflected back to me through Lauren’s eyes and talent. The final result feels fluid, playful, and like an extension of my invitation to explore.

- Lesley -

Working with Curator is for you if:

You have outgrown a starter website

You have a mismatched visual identity

Your digital presence depends too heavily on social media

Your current website lacks marketing funnels and lead magnets

You want a more polished client experience

You are preparing to raise your rates

You want to attract full-service projects

You want to refine your brand strategy, positioning, or niche

THE MARKET belongs TO BUSINESSES THAT PREPARE before THEY GROW

Key concept: Growth Magnifies What Already Exists

A clear brand becomes more recognizable. A strong website becomes a better sales tool. A refined client experience becomes easier to repeat. But unclear positioning, scattered messaging, weak systems, and an outdated digital presence become more expensive to fix after people start paying attention.

The businesses that win are the ones that build the foundation before demand increases. They know who they serve, what they stand for, how they wish to communicate value, and what kind of clients they are ready to attract. They invest in strategic work early, so when opportunity arrives, their brand is ready to receive it.

Build the brand and website your next opportunities will expect.

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • Based in Calgary, Alberta and Proudly Canadian • Web Design • Graphic Design • Marketing Strategy • Visual Branding • Copy Writing • Product Development • Email Design • Social Media Design • SEO • Image Curation • Website Auditing • 

BORN & RAISED IN Calgary, Alberta AND IS

our ceo & lead designer WAS

proudly

Canadian

proudly Canadian.

Lauren Killam draws creative inspiration from both her academic background and global experiences. With a foundation in applied mathematics and anthropology, she brings a thoughtful blend of analytical precision and cultural curiosity to every project. Having lived in the Middle East and California before returning to Calgary, Lauren infuses her work with a rich mix of perspectives that are grounded in strategy, guided by empathy, and always ready to challenge the status quo.

WE'LL WORK WELL                     IF YOU:

WE'LL WORK WELL
                    IF YOU:

together

Appreciate Collaboration

Communicate Respectfully

Value Clear Feedback

Enjoy Being Organized

Strive to Meet Important Deadlines

Are Committed to Excellence

get Design inspiration & business resources

explore The Archive

explore
The Archive

Think of our blog as your insider pass to our private catalogue. You'll find expert insights and inspired guidance on everything from web design and copywriting to marketing strategy and creative inspiration. It’s all beautifully curated to help your business grow with style.

platform comparison

hot off the press

essential article

these are a few of

Our                         Things

Our

Things

favourite

QUICK DISCLOSURE
Many of the sections listed below contain affiliate links for products and services that our CEO has used and loved for years. This simply means that we may receive a commission if you purchase something from this page. It won't cost you more (in fact, a lot of these programs actually include special offers that save you money) and it really helps us out. Plus, ya know, we were going to share it with you anyway!

website builder

showit

the drag and drop
platform of dreams.

Showit is the RH of web design platforms. So, if you want a truly exquisite website without the six figure budget and months spent writing endless custom code, look no further.

SUBSCRIPTIONS START AT $22 USD/MONTH, BILLED YEARLY. You get A free month and so does Curator.

photography

sweet ginger

capture the Moments Your Heart will treasure.

It is our great pleasure to introduce you to Virginia. We are so deeply enamoured with her work, you can safely assume that any recent photograph of our CEO or family is a Sweet Ginger creation. 

Investments vary by session type. you get a 15-minute mini session for $275 and WE get A $50 credit!

premium custom printing

Jukebox

the printer of dreams for Marketing Collateral

When you need materials to represent your brand in the analog world, trust Jukebox. Their proof system shows you exactly what your products will look like. #goodsurprisesonly

When you spend more than $50 on your order you get $25 off and we get a $25 credit.

Lead Magnets + More

BDOW!

the ultimate integrated conversion system

BDOW! gives you the best combination of features, flexibility, and pricing in the market. No coding required. Just everything you need to build high-converting experiences, connect your systems, and then launch, optimize, and grow.

send us an email to request discount info.

customer relationships

honeybook

Organize your business,
your way, all in one place.

HoneyBook is the software solution that has created the greatest freedom and ease in our business. We can focus on you because of its full suite of business management and client interaction tools.

SUBSCRIPTIONS START AT $16 USD/MONTH, BILLED YEARLY. You get 30% off your first year and we get up to $100.

Project management

Clickup

one (productivity) app
to replace them all.

What HoneyBook is to customer relationship management software, ClickUp is to project management software. We use ClickUp for lead magnet funnel strategies, and so much more.

Free plan available. I get $1.50 for free accounts and up to $20 per seat for paid accounts.

Digital workspace provider

Google

Everything, everywhere, oraganized all at once.

Curator relies on Google Workspace to keep our business balanced with a productive and functional home life. Calendars, email, business and client files; this is how we manage our daily flow.

ask your project's lead designer for a unique promo code to get 10% off your first year.

information security

Keeper

Essential security for your everything.

We've been using Keeper to protect family passwords and streamline our home admin for YEARS. So, when I began my web design career, using Keeper for my business was the easiest choice ever.

Personal Plans begin at $2.92 USD/month. you get 30% Off and I get $30.

Financial management

quickbooks

the world's leader in business accounting

I can faithfully say that this is the most powerful accounting software I've used. While it's true that I appreciate QB's extensive features, its the numerous native integrations I treasure most.

subscriptions start at $24 CAD/month. You get 50% off your first 6 months and i get $100 CAD.

Business banking

Venn

stress-free and low-fee small business banking

We believe this is the most user-friendly and cost-effective business banking account available in Canada today. Sign up online, get instant cards, earn cashback, and don't get shocked by fees.

get an enrolment bonus of $100 when you spend more than $10,000 with your new venn card.

legal protection

WebsitePolicies

Website-Policies

simple cookie consent and privacy compliance

Cookie
& privacy compliance

The role of user activity data in a company's marketing activities is governed by complex legal frameworks. Compliance is essential, and websitepolicies makes it easy to stay on top of requirements.

The role of user activity data in a company's marketing activities is governed by complex legal frameworks. Compliance is essential, and Website-policies makes it easy to stay on track.

WebsitePolicies.com has the best pricing available. Choose the subscription that's right for you.

legal protection

contract shop

like your bff is a lawyer, but better.

like your bff is
a lawyer, but better.

It's no understatement to say that legal protection is an absolute necessity for every person or entity with an online presence. Website T&Cs, client contracts; you name it, you need it.

contract templates vary by type. You get peace of mind (priceless) and i get 20% on each sale.

The

BUSINESS

We respectfully acknowledge that our work takes place on the traditional and ancestral lands of the Treaty 7 region in Southern Alberta. This includes the Blackfoot Confederacy, comprising the Siksika, Piikani, and Kainai Nations, as well as the Tsuut’ina Nation and the Stoney Nakoda Nations of Chiniki, Bearspaw, and Goodstoney. We also recognize that Calgary is home to the Otipemisiwak Métis Government of the Métis Nation within Alberta, Region 3.

We honour the enduring relationships that Indigenous Peoples have with this land,
and we recognize that this territory has been a place of gathering, livelihood,
and cultural connection for over 10,000 years.

We acknowledge the deep and ongoing impacts of colonization, including displacement,
cultural erasure, systemic injustices, and intergenerational trauma that continue to affect
First Nations, Inuit, and Métis communities today. We recognize that
these harms are not only historical, but present and ongoing.

As a business, we are committed to listening, learning, and taking meaningful steps toward reconciliation. We strive to approach our work with respect, humility, and a responsibility to contribute, however we can, to a more equitable and inclusive future.

We honour the enduring relationships that Indigenous Peoples have with this land,
and we recognize that this territory has been a place of gathering, livelihood,
and cultural connection for over 10,000 years.

We acknowledge the deep and ongoing impacts of colonization, including displacement, cultural erasure, systemic injustices, and intergenerational trauma that continue to affect
First Nations, Inuit, and Métis communities today. We recognize that these harms are not only historical, but present and ongoing.

As a business, we are committed to listening, learning, and taking meaningful steps toward reconciliation. We strive to approach our work with respect, humility, and a responsibility to contribute, however we can, to a more equitable and inclusive future.